5 AWESOME strategies to get more listings in 2021
The market is more competitive than ever these days. With the year coming to an end, many are ready for a change. Will you be the one they call on when the time comes? Here are five awesome strategies that will help you GAIN those extra listings you have been dreaming of without cold calling !
1. ESTABLISH A “SELLER SUCCESS” SERIES ON SOCIAL MEDIA
Social media is the biggest platform to advertise and sell yourself (no pun intended). People LOVE live videos, pictures and anything happening in their area. Young and old alike, they want to see their representative in the know and in the middle of happenings. A great way to bring in the clientele is to show success stories that YOU helped facilitate.
2.REACH OUT TO PREVIOUS CLIENTS
This may seem like a no-brainer, but it is another useful tip to getting those extra referrals. Keeping your previous clients updated with Newsletters/ market updates/ local news will keep them in the loop and keep you fresh and on the forefront of their minds to refer to a friend or to use for an upcoming project of theirs.
3. ASK FOR REFERRALS
Although you probably already knew this tactic, how is your approach ? Following up with previous and current clients is a great way to stay connected. When a person has a good rapport with you, they feel comfortable enough to open up and share their concerns and thoughts when decision making. Especially if they were pleased with your services, they will tell a friend! A personal referral is as good as gold.
4. JUST SOLD POSTCARDS
Sending out “just sold” postcards to 100-200 nearby homes will help pique some interest in the work your doing! Including the time frame it was on the market and how close it was sold to asking price will get their attention. It will in turn push them to look at your social media platforms and other success stories you have listed.
5. START EACH DAY PROSPECTING POTENTIAL CLIENTS!
The 5-5-4 method can be used quite successfully and has been a tried and true method in the estate world. You simply have 5 conversations with people you don’t know (potential prospects). Next 5 conversations with your hottest prospects. Lastly, engage in 4 conversations with your “sphere” of influence.